
SPORTS UNIFORM SUPPLIER CASE STUDY
We built her Facebook ads from scratch. $50,000+ in tracked sales in under six months.
We built her Facebook ads from scratch. $50,000+ in tracked sales in under six months.
We built her Facebook ads from scratch. $50,000+ in tracked sales in under six months.
Trident Sports Uniforms had run Google Ads for years without much to show for it. We built a brand-new Facebook account from zero, split-tested relentlessly to find what worked, and wired it into a CRM so every lead was tracked. $50,000+ in tracked sales in under six months, at a 6x+ return on ad spend, and it’s still growing.
Trident Sports Uniforms had run Google Ads for years without much to show for it. We built a brand-new Facebook account from zero, split-tested relentlessly to find what worked, and wired it into a CRM so every lead was tracked. $50,000+ in tracked sales in under six months, at a 6x+ return on ad spend, and it’s still growing.

SPORTS UNIFORM SUPPLIER CASE STUDY
We built her Facebook ads from scratch. $50,000+ in tracked sales in under six months.
Trident Sports Uniforms had run Google Ads for years without much to show for it. We built a brand-new Facebook account from zero, split-tested relentlessly to find what worked, and wired it into a CRM so every lead was tracked. $50,000+ in tracked sales in under six months, at a 6x+ return on ad spend, and it’s still growing.
$50,000+
In tracked sales, in under six months
6x+
Return on ad spend, from a brand-new Facebook account
Where they started
Where they started
Where they started
Years of Google Ads without much to show for it
Years of Google Ads without much to show for it
Years of Google Ads without much to show for it
Facebook untested, with no account to build on
Facebook untested, with no account to build on
Facebook untested, with no account to build on
No history, no proven ads, nothing to copy
No history, no proven ads, nothing to copy
No way to see which enquiries turned into sales
No way to see which enquiries turned into sales
No way to see which enquiries turned into sales


What we did
What we did
What we did
Built a brand-new Facebook account from a blank page
Built a brand-new Facebook account from a blank page
Split-tested different product ranges to find what sells through ads
Split-tested different product ranges to find what sells through ads
Tested audiences one at a time: schools, clubs, different sports and seasonal wear
Tested audiences one at a time: schools, clubs, different sports and seasonal wear
Tested different landing pages, and the website’s e-commerce checkout against lead generation
Tested different landing pages, and the website’s e-commerce checkout against lead generation
Tested the call to action, a form against an email, and kept the winner
Tested the call to action, a form against an email, and kept the winner
Connected everything into a CRM so every lead is tracked from first click to closed sale
Connected everything into a CRM so every lead is tracked from first click to closed sale
We made it measurable
We made it measurable
We made it measurable
Then we connected her into a CRM, so none of it disappeared into a spreadsheet. Every lead is captured and tracked through the pipeline, from first click to quoted work to closed sale. That’s how we can stand behind the numbers below, and how Jenny always knows exactly what her ad spend is actually earning. The testing hasn’t stopped either. Every month we learn more about which products, audiences and offers convert, and we keep pushing to grow the business.
Then we connected her into a CRM, so none of it disappeared into a spreadsheet. Every lead is captured and tracked through the pipeline, from first click to quoted work to closed sale. That’s how we can stand behind the numbers below, and how Jenny always knows exactly what her ad spend is actually earning. The testing hasn’t stopped either. Every month we learn more about which products, audiences and offers convert, and we keep pushing to grow the business.




The results
The results
$50,000+ in tracked sales in under six months, a 6x+ return on ad spend
$50,000+ in tracked sales in under six months, a 6x+ return on ad spend
More in open quotes still in the pipeline, and more leads arriving by email that never make it into the system, so the real total is higher
More in open quotes still in the pipeline, and more leads arriving by email that never make it into the system, so the real total is higher
A major Victorian sports club signed as a client, a relationship expected to grow well into next year
A major Victorian sports club signed as a client, a relationship expected to grow well into next year


The results
$50,000+ in tracked sales in under six months, a 6x+ return on ad spend
More in open quotes still in the pipeline, and more leads arriving by email that never make it into the system, so the real total is higher
A major Victorian sports club signed as a client, a relationship expected to grow well into next year

“Daniel has been fantastic to work with. He has come up with some great marketing ideas, is always responsive to emails and we have had some great results from our ads. I highly recommend working with Daniel.”
“Daniel has been fantastic to work with. He has come up with some great marketing ideas, is always responsive to emails and we have had some great results from our ads. I highly recommend working with Daniel.”
“Daniel has been fantastic to work with. He has come up with some great marketing ideas, is always responsive to emails and we have had some great results from our ads. I highly recommend working with Daniel.”
Jenny Thompson, Trident Sports Uniforms
Jenny Thompson, Trident Sports Uniforms
Jenny Thompson, Trident Sports Uniforms
Ready for real growth?
Ready for real growth?
Ready for real growth?
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© 2026 Pager Digital. All rights reserved.

© 2026 Pager Digital. All rights reserved.

© 2026 Pager Digital. All rights reserved.

© 2026 Pager Digital. All rights reserved.
